If you’re a fan of smoky flavors, sizzling grills, and mouth-watering meat, you’re going to love this roundup. The team at Celebrity Chef Network has curated a list of 25 of the top BBQ and grilling creators on Instagram—each with over 100,000 followers. These influencers are masters of their craft, sharing everything from expert BBQ techniques and fire-kissed recipes to gear reviews and outdoor cooking culture.
Brands, food shows, corporate events, and media companies love collaborating with these creators for their ability to connect with BBQ lovers everywhere. Whether you’re a backyard grill master or just looking for your next great recipe, these influencers deliver the heat. Their creative use of BBQ gear and ingredients has inspired hundreds of brands to work with them across Instagram and beyond.
Here are 25 must-follow BBQ and grilling creators making waves on social media:
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@bbqguys – BBQGuys
Known for BBQ recipes, grilling tips, product reviews, and all the latest in BBQ gadgets. -
@meatheadbbq – Meathead Goldwyn
Creator of AmazingRibs.com, he’s a go-to for grilling science, expert techniques, and in-depth how-tos. -
@thebbqhub – The BBQ Hub
Offers a mix of recipes, tutorials, and equipment recommendations for all your BBQ needs. -
@bigmista – Big Mista BBQ
Bringing award-winning techniques and bold flavors from California’s BBQ scene. -
@grill_dad – Grill Dad
Makes family-friendly BBQ fun and easy with approachable recipes and hacks. -
@bbq_bros – BBQ Bros
Known for Southern-style BBQ and in-depth product reviews. -
@smoky_chef – Smoky Chef
Master of smoked meats and creative slow-cooked BBQ dishes. -
@chefshawn_darnell – Chef Shawn Darnell
Professional BBQ chef sharing expert techniques and delicious recipes. -
@meatloverbbq – Meat Lover BBQ
Focused on tender, juicy meats and rich BBQ flavors. -
@pelletgrills – Pellet Grills
Specializing in pellet grilling with recipes and the latest grilling innovations. -
@bbq_fanatics – BBQ Fanatics
A go-to account for BBQ contests, grilling recipes, and gear tips. -
@grillnation – Grill Nation
Covers a wide range of grilling tutorials, recipes, and ideas. -
@smokinhotbbq – Smokin’ Hot BBQ
Creative BBQ dishes and beautifully styled food photography. -
@saltandpepperbbq – Salt and Pepper BBQ
All about flavor-forward BBQ with tips and tasty techniques. -
@the_american_butcher – The American Butcher
Combines butchery skills with BBQ mastery for unbeatable meat prep. -
@tuffystonebbq – Tuffy Stone BBQ
Award-winning pitmaster with top-tier competition BBQ recipes. -
@grillin_with_dads – Grillin’ With Dads
Shares heartwarming, dad-friendly BBQ recipes the whole family can enjoy. -
@meatfirebbq – Meat & Fire BBQ
Delivers fire-grilled recipes with a high-end presentation. -
@bbq_dad – BBQ Dad
Fun and approachable, perfect for those new to backyard grilling. -
@outdoorcookingchannel – Outdoor Cooking Channel
Covers all things outdoor cooking from BBQ to gear and tutorials. -
@smokeonbbq – Smoke On BBQ
Highlights BBQ culture with smoky recipes and grilling techniques. -
@grillsandgrub – Grills and Grub
Innovative BBQ content with gear reviews and mouthwatering hacks. -
@soulmansbbq – Soulman’s BBQ
Showcases traditional Texas BBQ and comforting, slow-smoked meals. -
@bbqpitboys – BBQ Pit Boys
Legends in the space, known for live fire cooking and classic BBQ. -
@smokeystylzbbq – Smokey Stylz BBQ
Famous for bold BBQ flavors, tips, and standout recipe videos.
These creators are shaping the future of outdoor cooking through vibrant storytelling, stunning food content, and a passion for BBQ that’s truly contagious. Whether you’re looking to up your grill game or partner with influencers who know their way around a smoker, this list is a sizzling place to start.
Fire up your feed and give them a follow—you won’t regret it.
If you or your brand and/or organization would like to hire any of these incredible celebrity chefs contact us at (877) 607-0206 or email to speak with a celebrity chef agent to discuss top celebrity chefs available for your organization and event.
